WRITER
Writer for Warner Bros. Hey! Fuzzy Yellow
animated show featured at MIPJunior in Cannes
Hired to co-write and co-develop the pilot and future episodes of the new animated preschool show Hey! Fuzzy Yellow, created by visionary Måns Swanberg. The project was led by Emmy Award-winning showrunner McPaul Smith and featured at the 2024 MIPJUNIOR in Cannes. Produced by the powerhouse.
“Kristen is an excellent writer of kids' content and a joy to work with. Her scripts were fresh, funny, and surprising, and I loved how they covered the educational content without ever seeming 'teach-y.' It wasn't until I'd thoroughly enjoyed the episodes as adventures that I looked back and saw how well they'd integrated the show's curriculum. I'd love to work with Kristen again. I'm certain she'd bring great energy, insight and fun to any kids' media/content/platform lucky enough to bring her on."
Showrunner, McPaul Smith
WRITER + CREATIVE DIRECTOR
+60M subscribers for YouTube hit show
“Hack Along”
GoldieBlox is a toy company and creator of STEM-inspired toys for girls. Hired to develop and execute a clear strategic vision and content strategy for their first live-action YouTube series for kids. Wrote all research-based STEM curriculum content and recruited and managed a writing team for 145 episodes. The show has garnered over 60+ million views.
"Kristen and her company Leeway have been a creative and awesome partner in our STEM-based web series, ‘Hack Along with Goldieblox’ on YouTube. We are thrilled
to work with them!"
Inventor and CEO of GoldieBlox, Debbie Sterling
HEAD WRITER + EDITORIAL DIRECTOR
Editorial lead on NickMom channel
launch on Nickelodeon
Head Writer and Editorial Director for the launch of NickMom, defining the look, feel,
and tone of on-air creative. Directed pitches for integrated marketing partnerships,
crafting and presenting multi-million-dollar campaigns. Contributed to
strategic creative collaborations with major brands: Dyson, Target,
General Mills, Toyota, PepsiCo, Lysol, Tide, and more.
"I had the pleasure of overseeing Kristen during the launch of Nickelodeon’s new brand and channel NickMom. We were charged with lots of work in very little time and with limited resources. Kristen was an invaluable member of the team, consistently bringing creative thinking, problem solving, and a very positive outlook to the table. She pushed herself and others to deliver their best work, to collaborate, and to be decisive when needed. Kristen is passionate about the work created and it showed in everything she did."
Former SVP, GM of NickMom, Bronwen O’Keefe
HEAD WRITER + EDITORIAL DIRECTOR
Led writing team for TeenNick 90's
nostalgia block “The Splat”
Head Writer and Editorial Director for TeenNick at Nickelodeon. Led and managed editorial and producing team for talent-based shoots, including the launch of
“The Splat,” a fan-driven 90s nostalgia TV block and website aimed at millennials.
HEAD WRITER
Head Writer on Nick Jr. rebrand Nickelodeon
Head Writer for the channel rebrand of Nick Jr. Partnered to write on-air creative for hit shows such as Dora the Explorer, Bubble Guppies, Yo Gabba Gabba, Peppa Pig, and more. Led and managed editorial team. Contributed to ad sales revenue through creative script writing for integrated marketing partnerships with such brands such as Huggies, Pampers, Clorox, Kraft, etc. Wrote STEM-based early childhood education (ECE) curriculum covering phonics, math, literacy development, social-emotional learning (SEL), and more.
"Kristen and I first met when we worked together on the development of a show and
have since worked on the same project with me as an educational consultant and her
as a writer. She was creative and flexible and easy to work with. She would take one idea
and produce several fantastic directions that we could go in. She has a great sense of humor and her writing is well thought out and strong. I look forward to working
with her again in the future!"
Educational Consultant Children’s Media, Natascha Crandall, Ph.D.
